Professional Search Engine Optimization and SEO Marketing Firm

Home

Package Deals

Optimization

Submission

Pay-Per-Click

Paid Inclusion

Conversion

Free Tools

Blog

Blog Sponsors:

Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.

We encourage you to get involved in our blog community - so share your opinions and experiences by leaving comments on our posts.

If you're looking for help with promoting your website - check out our range of affordable search engine marketing services.

Monday, February 4

Marketing Alert -Valentines Day Sales Rush Underway

Valentines Day, the ultimate Hallmark holiday, is just around the corner and the search rush is already underway. If you're business is one of the many that gets a revenue boost from loved up shoppers - then you better ensure your online marketing is in full swing.

According to Google Trends, the search spike has already begun, and given the early signs, this year could be another bumper year for retailers and service providers.

Below are the trends for the following search terms in 2007 and 2008 so far: Valentines Day Gifts (blue), Valentines Gifts (red)

As you can see, 2008 already has a steep search trend starting, suggesting the shopping flurry has is underway, and likely to be bigger than last year.

With only 10 days to go, relying on SEO to drive your Valentines Day sales is futile unless you started your program over a month ago, but don't despair, you can still capitalize using search advertising.

Search advertising programs such as Google AdWords and Yahoo! Search Marketing can have your business ads live immediately, ensuring your products and services exposed to potential customers instantly.

To give you an idea of the search opportunities in Google Advertising, here are some of the click prices and suggested search volumes for a florist's search advertising campaign in Google.

Assuming you paid $1 per click (max CPC as above) and have a conversion rate of 20% on visitors to your website (which many of our B2C clients get), then each customer would only cost $5. Assuming your average sale was $15 - that's a whopping ROI of 300%.

Florists are just one of many industries that are primed to clean up during the Valentines Day fever, so if you're one of them, kick start your search advertising now!

0 Comments

Our Newsletter

Subscribe!

Atom Site Feed

Free Tools

Recent Posts:

Search Engine Marketing Blog Homepage

Contributors

Warren Duff
Rene LeMerle
Matthew Elshaw
Courtney Mills


	Recommended

7 Day Google Inclusion
Get listed in Google in 7 days - guaranteed! Only $24.99/mth

Buy Now

More ...

Guaranteed Top 10 Listing
Guaranteed top 10 listing in 250+ search engines - Just $9.99/month

Buy Now

More ...

Google & Yahoo! Advertising
Instant exposure and quality website traffic from Google & Yahoo! sponsored advertising. Increase your traffic from only $99 per month.

Buy Now

More ...

www.gooruze.com

Archives:

May 2005 June 2005 July 2005 August 2005 September 2005 October 2005 November 2005 December 2005 January 2006 February 2006 March 2006 April 2006 May 2006 June 2006 July 2006 August 2006 September 2006 October 2006 November 2006 December 2006 January 2007 February 2007 March 2007 April 2007 May 2007 June 2007 July 2007 August 2007 September 2007 October 2007 November 2007 December 2007 January 2008 February 2008 March 2008 April 2008 May 2008 June 2008 July 2008 August 2008 September 2008 October 2008

Marketing Alert -Valentines Day Sales Rush Underway

Post a Comment