Professional Search Engine Optimization and SEO Marketing Firm The fastest way to tap into local search engine traffic with instant online exposure!
 Home   Package Deals   Optimization   Submission   Pay-Per-Click   Paid Inclusion   Local Search   Conversion   Free Tools   Blog  Search Engine and Online Marketing Blog
  
Welcome to the ineedhits Search Engine Marketing blog, where we share the latest search engine and online marketing news, releases, industry trends and great DIY tips and advice.

We encourage you to get involved in our blog community - so share your opinions and experiences by leaving comments on our posts.

If you're looking for help with promoting your website - check out our range of affordable search engine marketing services.


Monday, June 11

Google Takes Up Anti-Trust Battle over Microsoft Vista

Is this a case of Anti-trust deja vu? Search giant Google is taking Microsoft to case over its new Windows Vista operating system, claiming the operating system unfairly inhibits users from using alternative applications.

Cast your minds back to the late 90's and you will recall a similar case involving Microsoft, and then browser competitor Netscape. Claims were raised that the pre-installed Internet Explorer browser disadvantaged other internet browser manufacturers. Back then, the courts found in favor of Netscape, which was then owned by AOL, but the damage was done, and Internet Explorer went on to become the leading browser, leaving Netscape in the shadows.

Google are threatening to take on Microsoft again in the Anti-trust arena. Google are alleging that Windows Vista places other desktop search applications at a disadvantage, as Vista comes with its own desktop search function, and changing the Microsoft default is difficult to action.

This isn't the first time Google has threatened to take on Microsoft over unfair competition. When Microsoft launched IE7 with MSN Search preinstalled, Google waved the anti-trust flag. But this ongoing anti-trust sledging match is starting to wear thin.

Let's face it - when you're one of the most successful tech companies in recent history, and you have a serious grip on the search advertising market, the likelihood of the DOJ (department of justice) finding in favor of the claims is unlikely. The legal system is more likely to view the claims as a school yard tantrum.

It's reached the point where Google needs to consider setting up its own operating system, or partner with another company to gain default rights on their platform. Their recent deal with Dell, which sees Google Software pre-installed, is more likely to successfully combat any disadvantages that Microsoft Vista might present.

With all the recent rumors about Google and Apple partnerships, a Google based operating system might not be far off...

Labels: Google


Posted by Rene LeMerle at 2:04 PM GMT

Furl this! Google Takes Up Anti-Trust Battle over Microsoft Vista   Googalize this post! Google Takes Up Anti-Trust Battle over Microsoft Vista   Add to Netscape! Google Takes Up Anti-Trust Battle over Microsoft Vista   Add to reddit - Google Takes Up Anti-Trust Battle over Microsoft Vista   Shadow this! Google Takes Up Anti-Trust Battle over Microsoft Vista   Spurl this! Google Takes Up Anti-Trust Battle over Microsoft Vista   Tag to wink! Google Takes Up Anti-Trust Battle over Microsoft Vista   Add to MyWeb - Google Takes Up Anti-Trust Battle over Microsoft Vista   Add to BlinkList - Google Takes Up Anti-Trust Battle over Microsoft Vista   Add to de-licio-usGoogle Takes Up Anti-Trust Battle over Microsoft Vista   Digg It! Google Takes Up Anti-Trust Battle over Microsoft Vista


0 Comments
 

Post a Comment

Search Engine Marketing Blog Homepage 
Our Newsletter 
Sign up for industry news, useful tips & special offers.

Subscribe! 
Feedburner    Atom
Site Feed
 
Free Tools
 

www.gooruze.com

Archives 
Recent Posts:
Updated: Google Webmaster Guidelines - More Detail...
Privacy Concerns - Have Google Caught You On Camer...
Local Search - How To Rank Higher In Google Local!...
Yahoo! Admits Search Defeat to Google?
Search Engine Diversity Means More Website Exposur...
eBay Goes Stumbling and Buys StumbleUpon Social Se...
Google & Dell Commit Evil Search Sin?
Why Local Businesses Need Google Sponsored Adverti...
The $100 Website Marketing Challenge - Experts Sha...
How Local Results Fit Into Google Universal Search...
Recent Posts:
Search Engine Marketing Blog Homepage
Contributors 
Warren Duff
Rene LeMerle
Jackie Shervington
Clay Cook
Recommended 
7 Day Google Inclusion
Get listed in Google in 7 days - guaranteed! Only $24.99/mth
Buy Now More ...

Guaranteed Top 10 Listing
Guaranteed top 10 listing in 250+ search engines - Just $9.99/month
Buy Now More ...

Google & Yahoo! Advertising
Instant exposure and quality website traffic from Google & Yahoo! sponsored advertising. Increase your traffic from only $99 per month.
Buy Now More ...

Archives:
May 2005
June 2005
July 2005
August 2005
September 2005
October 2005
November 2005
December 2005
January 2006
February 2006
March 2006
April 2006
May 2006
June 2006
July 2006
August 2006
September 2006
October 2006
November 2006
December 2006
January 2007
February 2007
March 2007
April 2007
May 2007
June 2007
July 2007
August 2007
September 2007
October 2007
November 2007
December 2007
January 2008
February 2008
March 2008
April 2008
May 2008
June 2008
July 2008


Promote your website for as little as 0.8 cents per banner display.



Home  |  Package Deals  |  Optimization  |  Submission  |  Pay-Per-Click  |  Paid Inclusion  |  Local Search  |  Conversion  |  Free Tools  |  Help
Shopping Cart  |  Account Login  |  FAQ  |  Contact  |  Privacy  |  Security  |  Terms & Conditions  |  About  |  Reseller Programs  |  Site Map
Member of SEMPO (Search Engine Marketing Professional Organisation)
ineedhits, ineedhits.com, and their designs, logos, and
related marks are trademarks of Ineedhits.com Pty Ltd.
© Copyright 1999 - 2008 ineedhits.com