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Friday, August 18

Microsoft Tops Worldwide Property Rankings

Microsoft sites secured the number one spot as the most visited global property in June 2006, according to recent analysis by comScore Networks.

comScore's results reveal that approximately 713 million people worldwide used the Internet in June, with U.S. users accounting for the highest percentage of unique visitors (21 percent), followed by 11 percent from China and 7 percent from Japan.

Close to 500 million unique visitors accessed Microsoft sites, with Yahoo! sites drawing 481 million visitors, followed by Google with 454 million visitors. Yahoo! sites however, finished on top with the number of page views, leading with 116 billion, while Google accounted for 84 billion and Microsoft sites received only 75 billion page views.

Top 10 Online Properties Worldwide (Visitors aged 15+)

PropertyUnique Visitors (000)
Microsoft Sites499,540
Yahoo! Sites480,933
Google Sites453,963
eBay256,653
Time Warner Network219,868
Amazon Sites129,320
Wikipedia Sites127,982
Ask Network111,864
Adobe Sites95,831
Apple Computer, Inc.92,211
Source: comScore World Metrix, August 2006
*Excludes traffic from public computers such as Internet cafes and access from mobile phones or PDAs.

Managing Director for comScore Europe, Bob Ivans, comments how these three major properties continue to dominate and attract the largest audiences worldwide, in fact nearly 200 million more visitors than the next highest ranked property. Wikipedia and MySpace continue to make upward movements in the worldwide rankings, with Wikipedia attracting 128 million visitors in June, and MySpace capturing 15th position with 66 million global visitors. Yahoo! sites maintained its top online property position in the U.S. in July, attracting over 129 million unique visitors.


Posted by Magda Zawalski at 4:10 AM GMT

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